{"id":26488,"date":"2015-09-22T09:30:10","date_gmt":"2015-09-22T09:30:10","guid":{"rendered":"http:\/\/www.adsmovil.com\/pt-br\/sizmek-adsmovil-en\/"},"modified":"2017-01-28T17:48:02","modified_gmt":"2017-01-28T17:48:02","slug":"sizmek-adsmovil-en","status":"publish","type":"post","link":"https:\/\/adsmovil.com\/pt-br\/sizmek-adsmovil-en\/","title":{"rendered":"Sizmek and Adsmovil create partnership to elevate end-to-end mobile programmatic offering in Latin America"},"content":{"rendered":"

Adsmovil<\/a>, the leading mobile advertising company in Latin America – today announced an exclusive partnership with Sizmek<\/a> (NASDAQ: SZMK), a global Open Ad Management company for multiscreen campaigns- to expand its mobile programmatic solutions across the Latin American region. Powered by Sizmek\u2019s Open Ad Management technology, AdsMovil will now offer a set of unique, integrated mobile advertising capabilities under one roof, responding to the increasing demand of advertisers, agencies and publishers across the region.<\/p>\n

The strategic partnership gives Sizmek and AdsMovil a true competitive edge as it allows clients to take full advantage of Sizmek\u2019s end-to-end programmatic capabilities, especially those enhanced with the recent acquisition of StrikeAd. These powerful capabilities include data, rich media, geo-location, creative units, measurement, attribution and cross-device targeting . The joint alliance now enables advertisers, agencies, trading desks and publishers to create, plan, target, optimize, deliver and measure the most effective mobile advertising campaigns across Latin America under one comprehensive solution.<\/p>\n

\u201cAs mobile penetration and the investment in programmatic continues to rise in Latin America, it is more crucial than ever for advertisers in the region to be able to effectively reach and engage consumers across all devices and screens,\u201d said Mike Caprio, Global Head of Programmatic at Sizmek. \u201cBy joining forces with Adsmovil in Latin America, we strengthen our commitment to deliver market-leading mobile- first programmatic media solutions across the globe.\u201d<\/p>\n

Sizmek\u2019s full set of mobile programmatic products, now also available through the AdsMovil portfolio in Latin America, offer unparalleled real-time targeting capabilities such as behavioral, contextual, geo-fencing, time and weather-triggered, among others; as well as real-time metrics and audience insights, allowing clients to deliver and adapt their message while maximizing performance and ROI in their mobile campaigns.<\/p>\n

\u201cPartnering with Sizmek enables Adsmovil to offer a complete programmatic-buying solution in Latin America,\u201d said Adsmovil CEO and Founder Alberto Pardo. \u201cWe can now more effectively respond to our customers\u2019 mobile-advertising needs. Advertisers, agencies and trading desks hereby gain access to a unique platform that offers many integrated solutions, including a DSP, data sources, viewability, rich media, tracking and reporting \u2014 solutions that will simplify purchases, optimization and decision-making.”<\/p>\n

Sizmek and Adsmovil will deliver a joint showcase at Festival of Media LATAM<\/a> in Miami on September 24th<\/sup>, where they will present their partnership for their first time to the Latin American advertising industry.<\/p>\n

\"Sizmek_2015-09_FOM-LATAM-event_Marketo-banner_v5b\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Adsmovil, the leading mobile advertising company in Latin America – today announced an exclusive partnership with Sizmek (NASDAQ: SZMK), a global Open Ad Management company for multiscreen campaigns- to expand its mobile programmatic solutions across the Latin American region. Powered by Sizmek\u2019s Open Ad Management technology, AdsMovil will now offer a set of unique, integrated […]<\/p>\n","protected":false},"author":18,"featured_media":25659,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[480],"tags":[554],"class_list":["post-26488","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-pt-br","tag-ingles-pt"],"acf":[],"_links":{"self":[{"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/posts\/26488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/comments?post=26488"}],"version-history":[{"count":0,"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/posts\/26488\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/media\/25659"}],"wp:attachment":[{"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/media?parent=26488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/categories?post=26488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adsmovil.com\/pt-br\/wp-json\/wp\/v2\/tags?post=26488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}